Marketing Advisory Services for
Hospitality and Healthcare Organizations
Yesawich Holding, LLC. (YH) provides marketing advisory
services to clients in the hospitality and healthcare industries.
Areas of expertise include marketing research, marketing strategy,
and litigation support. Clients include both domestic and international travel, leisure, entertainment, and healthcare service providers.
Expertise
Advisory Services
YH provides advisory services to hospitality and healthcare organizations seeking to:
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Establish or build brands.
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Develop and execute preemptive marketing strategies.
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Optimize the effectiveness of investments in marketing communications.
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Measure the effectiveness of marketing strategies.
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Achieve category leadership.
Marketing Research
YH has extensive experience in the design, execution, and interpretation of qualitative
and quantitative marketing research to guide management decisions about product development, marketing and communication strategies. This expertise derives from the design and supervision of numerous marketing research programs undertaken for clients at the local, regional, and national levels.
Marketing Strategy
YH has provided preeminent brands in both the hospitality and healthcare industries with guidance on marketing research, brand strategy, target market profiling, creative strategy, media strategy, and program measurement.
